How Does Arbys Roast Beef Compared to Roy Rogers
When people remember "roast beef" and "fast nutrient," Arby's is the beginning proper noun that comes to mind. Well, some folks in Maryland, Pennsylvania, and Bailiwick of jersey might recollect Roy Rogers.
Simply back in the 1960s and 1970s, there was more competition in the market. That era truly was the heyday of the roast beefiness sandwich. Even the big boys (and some Big Boys) served upwards roast beef. Nosotros'll get to that at the bottom.
But first, let'due south focus on the restaurant chains that specialized in sliced beef. Which ones did you recall — or eat at?
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ane. The Beef Corral
Nosotros'll starting time with perhaps the nigh obscure — unless you grew upwards in the Great Lakes region. The Beef Corral, despite its modernistic, trapezoid-shaped buildings, went deep into the cowboy theme, down to the "Giant Buckaroo Cheeseburger." Cleveland Browns fans take note — the regional concatenation was started by former players and brothers Ed and Dick Modzelewski. The Beef Corral got hog-tied by the competition in the early 1980s.
2. Heap Big Beef
The Beef Corral, Heap Big Beef carried a Western theme, albeit with a Native American motif rather than a rancher vibe. (That carried over into the menu with "Warrior Ham" sandwiched and "Shawnee Shakes.") There was a geometric difference, likewise. Heap sat inside triangular structures, not trapezoids. But both joints featured a horned balderdash in their logo. Heap did have bragging rights — when the chain rapidly expanded in 1967, advertisements in Chicago, New York and Atlanta papers boasted that Heap was the "fastest growing" roast beefiness chain.
3. Kentucky Beef
Colonel Sanders tried to co-operative out. He had a "undercover recipe" for roast beef, also. Rather than just introducing roast beef sandwiches at Kentucky Fried Chicken locations, the company launched an entire spin-off franchise based effectually roast beef. "Kentucky Beef" did not entreatment to American's as much as the buckets of fried chicken and hardly lasted, just in those roast beef glory years of the late-'60s and early on-'70s.
iv. Rax
We know what you folks in Southern Ohio are saying at this very moment — "Hey, Rax is still around!" Indeed, 8 locations remain of this once widespread chain. At i point, Rax was the simply true rival to Arby's. More than than 500 locations could exist plant across 38 states. So what happened? It came down to two things — over-diversification and over-sophistication. Rax rightly boasted in its ads that it introduced salad bars and baked potatoes to fast food. Brilliant ideas. But as the 1980s dawns, Rax rolled out menu items similar the "Taco Pocket" and "Meatball Pocket" — in commercials declaring, "Pocket to me!" — as well as "Chinese-style food," while trying to "class upwards" the eating house interiors with "carpeted floors," "attractive wallpaper," and polished wood. Oh, and Rax even bragged almost how it played "popular music" not "elevator music." Really, all people wanted was an affordable roast beef sando.
5. RoBee's Business firm of Beefiness
Compassion the poor RoBee's lawyers in 1968. For starters, the Arby'due south people sued the Indiana-based chain over its name, claiming it was too like with its "R. B." moniker. Worse nevertheless, a food poisoning outbreak was traced back to RoBee's restaurants in the Charlotte, Northward Carolina area. RoBee's House of Beefiness was on the ropes — until a celebrity saved the day. Roy Rogers licensed his name and RoBee's morphed into Roy Rogers Restaurants.
6. Sam'south Roast Beef
Sam'south was in one case under the corporate umbrella of Denny's, primarily serving folks in California. It pulled the opposite motion of Colonel Sanders — Sam's decided to get into the fried chicken game circa 1971–72, using the questionable slogan "Bite information technology, you'll like it!" in its ads. Sam Gordon, the businessman behind the chain Sam'south Hof Brau, saw his Sam's Roast Beef Sandwich Parlours fall off in popularity non long after.
7. Bonus: Burger Male monarch's Roast Beefiness Sandwich
BK got creative with its "Specialty Sandwich" line in the late Seventies. The two-handed sandwiched included the Long Fish Sandwich, the Sirloin Steak Sandwich (essentially just a long burger), ham and cheese, veal parm… and a roast beef. The Craven Sandwich was the only i in that shape that really stuck.
8. Bonus: McDonald's Roast Beef
At some betoken in its history, McD'southward has fiddled with only near every possible fast food product. The Roast Beefiness sandwich was born in the brain of a franchisee in Cleveland during the late-'60s, who wanted to compete with Arby'southward. Like we said, this was the fast-nutrient nail of the era. It sold well at his store… but the recipe was a little too complicated to have nationwide. When McDonald'south standardized an easy-to-melt version for all its locations in 1968, the results simply were not that yummy. And so it didn't last.
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Source: https://www.metv.com/lists/remember-these-roast-beef-restaurants-that-were-big-back-in-the-day
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